Capsule CRM vs HubSpot CRM

Ratings, pricing and all 12 key features, side by side. Open either profile for the full review.

	CaCapsule CRM	HHubSpot CRM
Editor rating	4.2	4.5
Starting price	Free / $18 per user	Free / $15 per seat
Free plan	Yes	Yes
Best for	Small teams that want contacts, pipeline and tasks without noise	Small teams that want marketing, sales and support in one place
Key features	7/12	12/12
Ease of use	4.7 / 5	4.7 / 5
Features	3.7 / 5	4.4 / 5
Value for money	4.3 / 5	4.5 / 5
Customer support	4.3 / 5	4.3 / 5
Visual sales pipeline	Yes	Yes
Two-way email sync	Yes	Yes
Workflow automation	Yes	Yes
Email sequences	No	Yes
Built-in calling	No	Yes
Lead scoring	No	Yes
Sales forecasting	Yes	Yes
Custom reports	Yes	Yes
Marketing campaigns	No	Yes
Quotes and invoices	No	Yes
AI assistant	Yes	Yes
Mobile apps	Yes	Yes
Integrations	60+ native plus Zapier	1,500+
Mobile	iOS and Android	iOS and Android
Support	Email support and help center	Email and chat (paid), community (free)
Founded	2009 · Manchester, UK	2006 · Cambridge, MA
	View Capsule CRM profile	View HubSpot CRM profile

The short answer

Choose Capsule CRM if…4.2

Freelancers, consultancies and small firms that want an organized contact base and a simple pipeline.

Skip it if: high-volume sales teams that need dialers, sequences and deep forecasting.

Capsule is for teams that value clarity. It does the fundamentals very well and resists feature bloat, which is exactly why small businesses stay with it for years.

Free / $18 per userFull review

Choose HubSpot CRM if…4.5

Small and midsize teams that want marketing and sales on one system and value a gentle learning curve over deep customization.

Skip it if: teams that need advanced automation for many users on a tight budget, since those features sit in the Professional tier.

If you are starting from a spreadsheet, HubSpot is the safest first CRM: free to adopt, easy to learn and hard to outgrow quickly. Budget for the jump to Professional if you will need advanced automation within a year.

Free / $15 per seatFull review