
Best CRM for Inside Sales Teams That Call All Day
The best CRM for call-heavy inside sales is not always the biggest CRM. Here is what to choose and what to avoid.
Learn moreRatings, pricing and all 12 key features, side by side. Open either profile for the full review.
KKeap | ||
|---|---|---|
| Editor rating | 4.2 | 4.0 |
| Starting price | Free / about $25 per user | $249 per month (2 users) |
| Free plan | Yes | No |
| Best for | Companies that want CRM, invoicing and inventory on one system | Solo entrepreneurs and small firms that sell through automated follow-up |
| Key features | ||
| Ease of use | 3.9 / 5 | 3.8 / 5 |
| Features | 4.5 / 5 | 4.4 / 5 |
| Value for money | 4.5 / 5 | 3.5 / 5 |
| Customer support | 3.7 / 5 | 4.2 / 5 |
| Visual sales pipeline | Yes | Yes |
| Two-way email sync | Yes | Yes |
| Workflow automation | Yes | Yes |
| Email sequences | No | Yes |
| Built-in calling | Yes | Yes |
| Lead scoring | Yes | Yes |
| Sales forecasting | Yes | No |
| Custom reports | Yes | Yes |
| Marketing campaigns | Yes | Yes |
| Quotes and invoices | Yes | Yes |
| AI assistant | Yes | Yes |
| Mobile apps | Yes | Yes |
| Integrations | Native Odoo apps plus thousands of community modules | 2,500+ through the marketplace and Zapier |
| Mobile | iOS and Android | iOS and Android |
| Support | Email support and partner network | Chat and phone, plus onboarding coaching |
| Founded | 2005 · Belgium | 2001 · Chandler, AZ |
| View Odoo CRM profile | View Keap profile |
Product and distribution businesses that want their CRM tied to quoting, invoicing and stock.
Skip it if: teams that want a standalone CRM running within an hour.
Odoo CRM is hard to beat when the CRM is only one piece of what you need. If quotes, invoices, stock and projects should share data, the suite is remarkable value. As a CRM alone it asks for more setup than its rivals.
Service businesses that depend on lead nurturing sequences, online booking and automatic invoicing.
Skip it if: sales teams that mainly need pipeline management, and anyone with a large list and a small budget.
Keap makes sense when automated follow-up is the business model: coaches, clinics, agencies and local services that nurture leads over weeks. If you only need a pipeline and a contact list, it is far more than you should pay for.

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